Book Commercial Planning Form

Use this form to plan the information and elements of your commercial.

1. Title
   Author
   Characters
   Events from the book you want to mention
   
   
   
   
   
   
2. Choose one or two of the following advertising techniques you want to use:
   • Catchy slogan (a rhyme or phrase about the book that stays in the audience's mind)
   • Endorsement (a famous person or character says to read the book)
   • Comparison (compare your book to another book or activity)
   • Repetition (repeat a phrase several times)
   • Bandwagon ("everybody's reading this" statements)
   • Jingle (a brief song or chant to make the audience remember your point; this may be combined with the catchy slogan)
3. List the props you will need (include costumes and other items)
4. Use the space below to explain what your commercial will be like. In the first column, write a summary of what you will be saying. In the second column, write what you will be doing at the same time.

   Speaking Part	Action

5. Practice, practice, practice!!! Your commercial must be memorized and ready to perform in one try.